PASSION PROJECTS
Here are projects that keep me up at night; each is at varying stages of development. The method of preparing almonds this way is considered a trade secret (several details are omitted in the copy below). During this mission, I discovered another incredibly unique and versatile offering for the lover of food and drink: smoked water.
You’re holding one of nature’s perfect foods: The Mighty Almond. A great source of energy, almonds are recognized as a brain-boosting superfood. What makes this brand unique? THINKING FOOD IS MADE DIFFERENTLY.
No other almond is prepared this way. Hold one to your ear and squeeze; the crackle is like a compliment on your already improved decision-making...
Or else it is the sound of an almond succumbing to your intellectual prowess and begging to be spared.
(We choose to believe the former.)
STOP. THINK. REPEAT.
A Better Way to Eat Almonds
THINKING FOOD is an endeavor 12 years in the making. I began roasting almonds and instantly became hooked. However, I also became skeptical. One brand dominated the supermarket shelves with its bold claims about the healthfulness of almonds, begging you to purchase a can a week.
And yet their product was coated in sodium and preservatives. Is all of that added salt necessary? We don't think so. You won't find any fine salt dust on these nuts, and you sure as heck won't be consuming preservatives. Because of this, THINKING FOOD belongs in your fridge or freezer.
A Labor of Love (Am I nuts?)
THINKING FOOD is unconventional. Double-roasting is a laborious and unorthodox trade secret that involves being air-roasted twice. The result is a light, flaky skin that gives the almonds an oh-so-roasty flavor and signature crunch.
On top of that, THINKING FOOD uses real apple and oak wood smoke, infused without concentrates. So you'll find a gentle and sweet kiss of smoke that doesn't taste like you just downed a teaspoon of liquid smoke. No shortcuts here. Come for the flavor, stay for the one-of-a-kind texture.
You don't have to be a professional mixologist to have smoke-infused cocktails at home. You don't need a special smoker, wood, or even a cloche. Get REAL smoke-infused flavor with a variety of wood types to fit your taste and preferred drink. DROQS uses only the type of wood indicated on the package. No fillers. No additives. And no liquid smoke. Come on, people.
This is your shortcut, not ours.
What is DROQS?
DROQS smoked ice is the simplest way to infuse smoke flavor into your favorite cocktail or spirit. As your local barbecue expert will tell you, using the right type of wood for the right type of meat is essential. The same could be said for cocktails.
Watching a bartender smoke a drink under a cloche is exciting the first time you see it. Yet for the bartender, it's time-consuming. And for the customer, the smoke flavor is gone after two sips. To quote the infomercials of the 80s and 90s, "There has GOT to be a better way!"
Enter DROQS.
COMING SOON
So many possibilities.
So much time saved.
So much time saved.
What's for dinner?
Spinach soup? Potatoes? Farfalle pasta? Sausage?
Chefs, foodies, and amateur cooking enthusiasts: You're entering some uncharted waters (quite literally.) Try boiling your food in DROQS smoked water for your next kitchen experiment, and be sure to share your culinary triumph.